To Sell is Human
Writer : Daniel H. Pink
Publisher : Canongate Books
Category : Business , Self Help
ISBN Number : 9781786891716
Type : Paper back
Page Count :
272 pages
Language : English
Published Date :
21st June, 2018
Parents sell their kids on going to bed. Spouses sell their partners on mowing the lawn. We sell our bosses on giving us more money and more time off. And in astonishing numbers we go online to sell ourselves on Facebook, Twitter and online dating profiles.
Relying on science, analysis and his trademark clarity of thought, Daniel Pink shows that sales isn't what it used to be. Then he provides a set of tools, tips, and exercises for succeeding on each new terrain: six new ways to pitch your idea, three ways to understand another's perspective, five frames that can make your message clearer, and much more.
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